Commercialize your
knowledge into an

app!
Today’s program
 Who are we?
 What's an app and how can you use it?
 App examples
 Break
 How to make an app?
 Pitch...
Who we are..
MOVIE
 Community: whitepapers, blogs
 App store: >100 horti & agri apps
 Webstore: Hardware & Software
 C...
What’s an app?
[An application (or app) is a type of software
that allows you to perform specific tasks.]
[Applications fo...
What’s an app?
 Simple / easy to use
 Specific
> Task
> User
Popularity smartphones
Popularity
40.00%

35.00%

37.40%

35.00%

30.00%

30.00%

27.60%

25.00%

29.30%

25.00%
21.60%

22.40%

22.10%

20.00%
1...
How can you USE it?
 Commercialize knowledge
 Marketing
Combining knowledge
App examples
WhatsApp – Mobile all platforms
300 million global users

PsychroCalc – 24green – Web app
https://psychrocalc...
And now.. The real interesting part!
 How can you build an app?

 Data usage:
> Use own formulas
> External data
And now.. The real interesting part!
Sense-OS
zorgtoepassing
Pitch & Break
During the break think about an idea YOU have
for an app right now.

You can pitch this later!
Let’s start building an app!
Options!
Category
Platform
Tools
Techniques
Data

Options
Web, Android, iOS, Smart TV, …?
App...
Collaboration with Wageningen students
Workshops
Google Maps app
More workshops on the way
World of apps challenge
A conte...
Coding
Google Maps app
http://24green.com/workshop-google-maps-api/
A few apps we made ouself
BlueView
ClimateView
MeteoMash
PsychroCalc
Pitch your idea!
Follow up & evaluate!
 World of Apps Challenge; win prizes!
 “Pizza” workshops?
The Perfection Game
Thank you for your time!
Questions?
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Commercialize your knowledge into an app (WUR Bleiswijk)

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Presentation held on Tuesday October 24th 2013 on how to commercialize knowledge into an app.

Why should you do that? What are the possibilities?

Published in: Technology, Business
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Commercialize your knowledge into an app (WUR Bleiswijk)

  1. 1. Commercialize your knowledge into an app!
  2. 2. Today’s program  Who are we?  What's an app and how can you use it?  App examples  Break  How to make an app?  Pitch your idea!  Follow up
  3. 3. Who we are.. MOVIE  Community: whitepapers, blogs  App store: >100 horti & agri apps  Webstore: Hardware & Software  Collaborating with Wageningen UR: The World of Apps challenge Pizza workshops
  4. 4. What’s an app? [An application (or app) is a type of software that allows you to perform specific tasks.] [Applications for desktop or laptop computers are sometimes called desktop applications,] [and those for mobile devices are called mobile apps.]
  5. 5. What’s an app?  Simple / easy to use  Specific > Task > User
  6. 6. Popularity smartphones
  7. 7. Popularity 40.00% 35.00% 37.40% 35.00% 30.00% 30.00% 27.60% 25.00% 29.30% 25.00% 21.60% 22.40% 22.10% 20.00% 16.00% 20.00% 13.70% 15.00% 15.00% 10.00% 10.00% 5.00% 5.00% 0.00% 0.00% Poultry Farmers Pig Farmers Crop Farmers Dairy Farmers Poultry Farmers Pig Farmers Crop Farmers Dairy Farmers In horticulture about 25% of the growers have a smartphone and/or tablet.
  8. 8. How can you USE it?  Commercialize knowledge  Marketing
  9. 9. Combining knowledge
  10. 10. App examples WhatsApp – Mobile all platforms 300 million global users PsychroCalc – 24green – Web app https://psychrocalc.24green.com (including whitepaper!) Graph app – Sense-OS – Web app https://common.sense-os.nl/login.html
  11. 11. And now.. The real interesting part!  How can you build an app?  Data usage: > Use own formulas > External data
  12. 12. And now.. The real interesting part!
  13. 13. Sense-OS zorgtoepassing
  14. 14. Pitch & Break During the break think about an idea YOU have for an app right now. You can pitch this later!
  15. 15. Let’s start building an app! Options! Category Platform Tools Techniques Data Options Web, Android, iOS, Smart TV, …? Appmachine, Phonegap, …? HTML, Java, Objective C, Python, …? Google, Yahoo, Sense-OS, …?
  16. 16. Collaboration with Wageningen students Workshops Google Maps app More workshops on the way World of apps challenge A contest to challenge students to build great apps
  17. 17. Coding Google Maps app http://24green.com/workshop-google-maps-api/
  18. 18. A few apps we made ouself BlueView ClimateView MeteoMash PsychroCalc
  19. 19. Pitch your idea!
  20. 20. Follow up & evaluate!  World of Apps Challenge; win prizes!  “Pizza” workshops?
  21. 21. The Perfection Game
  22. 22. Thank you for your time! Questions?

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