Bigger Isn't Always Better
           A look at small ship cruising




Cedar Swan
cedar@adventurecanada.com
The Smaller the Better:
Who is Buying this Product?
                  50 +
                  Affluent
                 ...
Smaller = BIG VALUE
   Exclusive
   Greater opportunity to Interact with locals
   Able to do special excursions that s...
How Small is Small
What is small to one cruise company
      may be large to another

   Cozumel vs Quebec Quebec vs Sept...
What will cruise ships be looking for?
               BE PREPARED
   Port facilities: anchorages, water depths,
    pictu...
Welcome
Delivery
    Communication
    Back up plan
    Guide to pax ratio
    Departure
     specifics/theme
    Enthusiasm
    Q...
Small Ship Cruising   Cedar Swan
Small Ship Cruising   Cedar Swan
Small Ship Cruising   Cedar Swan
Small Ship Cruising   Cedar Swan
Small Ship Cruising   Cedar Swan
Small Ship Cruising   Cedar Swan
Small Ship Cruising   Cedar Swan
Small Ship Cruising   Cedar Swan
Small Ship Cruising   Cedar Swan
Small Ship Cruising   Cedar Swan
Small Ship Cruising   Cedar Swan
Small Ship Cruising   Cedar Swan
Small Ship Cruising   Cedar Swan
Small Ship Cruising   Cedar Swan
Small Ship Cruising   Cedar Swan
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Small Ship Cruising Cedar Swan

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Small Ship Cruising Cedar Swan

  1. 1. Bigger Isn't Always Better A look at small ship cruising Cedar Swan cedar@adventurecanada.com
  2. 2. The Smaller the Better: Who is Buying this Product?  50 +  Affluent  Well Travelled  Well Educated  Looking for a new travel product  Interesting
  3. 3. Smaller = BIG VALUE  Exclusive  Greater opportunity to Interact with locals  Able to do special excursions that simply could not be offered to larger groups  Not over crowded  Can purchase local product direct from the producer
  4. 4. How Small is Small What is small to one cruise company may be large to another  Cozumel vs Quebec Quebec vs Sept-Îles  Rome vs Halifax Halifax vs Digby  Fort Lauderdale vs St. John's vs Ramea St. John's
  5. 5. What will cruise ships be looking for? BE PREPARED  Port facilities: anchorages, water depths, pictures of the wharf, security procedures  Infrastructure: location of port vs town/attraction, types of vehicles available, maps, central gathering point, number/type of guides available  Activities: Outline ALL options, fitness level required, distances and terrain if walking or hiking, retail, guided/independent, cultural or nature based
  6. 6. Welcome
  7. 7. Delivery Communication Back up plan Guide to pax ratio Departure specifics/theme Enthusiasm Quality control Sound system Options/flexibility

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