1 Internet Marketing
Google+ (pronounced and sometimes written as Google Plus /ˈɡuːɡəl
plʌs/) is a social networking and identity service[3][4]...









Why does Google + matter?
Semantic search, personalized search, profile
cards, Pub/Auth pictures
Google+ Pa...






Local Business or Place (maps)
Product or Brand
Company, Institution, or Organization
Arts, Entertainment, or S...








Tag People and Pages With +(name)
Use #(tag) for Hashtags or Auto Hashtag
Imbed Links if possible
Integrate ...
<a href="https://plus.google.com/yourpageID"
rel="publisher">Find us on Google+</a>
https://support.google.com/webmasters/...
PR/Social Media, Employees, Figure Heads

Add to Website/Blog Header
<a
href="https://plus.google.com/10941225723787486120...






Encourage(manage) CEOs, Owners, etc.. to
have active profiles sharing
social, pr, marketing posts and links.
Find...
Paid interaction!
http://techcrunch.com/2013/12/09/google-starts-testingpaid-post-ads-for-google-content-with-launch-partn...
Q&A
Thank You for coming!
Slides Available at:
http://1internetmarketing.com/lessons/

1internetmarketing.com
Upcoming SlideShare
Loading in …5
×

Google Plus for Business

313 views
296 views

Published on

Google Plus for Business.

Published in: Social Media, Technology, Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
313
On SlideShare
0
From Embeds
0
Number of Embeds
118
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Google Plus for Business

  1. 1. 1 Internet Marketing
  2. 2. Google+ (pronounced and sometimes written as Google Plus /ˈɡuːɡəl plʌs/) is a social networking and identity service[3][4] that is owned and operated by Google Inc. Google has described Google+ as a "social layer" that enhances many of its online properties, and that it is not simply a social networking website, but also an authorship tool that associates web-content directly with its owner/author.[5] It is the second-largest social networking site in the world after Facebook. 540 million monthly active users are part of the Identity service side, by interacting socially with Google+'s enhanced properties, like Gmail, +1 button, and YouTube comments.[6] 300 million monthly active users are part of the Social Networking side by interacting with the Google+ social networking stream itself.[1][7][8] Google+ Mobile App was used by 30% of smartphone users between April– June 2013, making it the fourth most used app.[9] Google+ Enhanced apps and mobile sites are used on 92% of USA smartphones.[10] Two main strengths of Google+'s social site are photography and its "Hangout" feature. An update in October 2013 focuses on these areas. Google+ has 1.5 billion photos uploaded each week.[8]
  3. 3.       Why does Google + matter? Semantic search, personalized search, profile cards, Pub/Auth pictures Google+ Pages and Posts have Page Rank Goals Get +1s on Profile Page Get +1s on website (w/ links, shares) Get Reviews Build a Following
  4. 4.      Local Business or Place (maps) Product or Brand Company, Institution, or Organization Arts, Entertainment, or Sports Other
  5. 5.       Tag People and Pages With +(name) Use #(tag) for Hashtags or Auto Hashtag Imbed Links if possible Integrate Video with YouTube Events – Set up events Use Images: Auto Awsesome Types Auto Awesome Movies Android
  6. 6. <a href="https://plus.google.com/yourpageID" rel="publisher">Find us on Google+</a> https://support.google.com/webmasters/answer/1708844?hl=en
  7. 7. PR/Social Media, Employees, Figure Heads Add to Website/Blog Header <a href="https://plus.google.com/109412257237874861202? rel=author">Go ogle</a> Then add links to your Google profile: https://support.google.com/webmasters/answer/2539557?hl=en
  8. 8.    Encourage(manage) CEOs, Owners, etc.. to have active profiles sharing social, pr, marketing posts and links. Find Employees active on Google+ already and gain their influence. Use email address attached to G+ profile for email campaigns.
  9. 9. Paid interaction! http://techcrunch.com/2013/12/09/google-starts-testingpaid-post-ads-for-google-content-with-launch-partnerstoyota-and-cadbury/
  10. 10. Q&A Thank You for coming! Slides Available at: http://1internetmarketing.com/lessons/ 1internetmarketing.com

×