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A presentation that Andy Barr gave at #linkdexthinktank about identifying influencers, the best influencer platforms and ROI from influencer engagement campaigns.
We talk through example campaigns we have executed for the likes of Confused.com and a current campaign we are currently deploying for Versapak and its BanishBags.com product range.
Also goes through cross platform campaigns we have executed that include social, video and public relations work.
Clipping is a handy way to collect important slides you want to go back to later.