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Advertising stunts and ideas Q1|2008
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Advertising stunts and ideas Q1|2008






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Advertising stunts and ideas Q1|2008 Presentation Transcript

  • 1. ayman.sarhan@gmail.com Ambient + OOH +DM + Special Ops Q1 Compiled by :ayman.sarhan@gmail.com
  • 2. Mammoth Mountain Resort: Play big
  • 3. ayman.sarhan@gmail.com show a holiday so cheap the family decides to stay forever, and all of them do their best beard-impression of Tom Hanks in castaway. Even mom.
  • 4. ayman.sarhan@gmail.com
  • 5. ayman.sarhan@gmail.com Few things last as long as our track record.
  • 6. ayman.sarhan@gmail.com
  • 7. ayman.sarhan@gmail.com
  • 8. Interactive Sharpie e-cast Billboard
  • 9. ayman.sarhan@gmail.com AXA Bank: Bricks
  • 10. ayman.sarhan@gmail.com
  • 11. ayman.sarhan@gmail.com
  • 12. ayman.sarhan@gmail.com Eveready: Beam
  • 13. The Economist: Ostrich ayman.sarhan@gmail.com
  • 14. ayman.sarhan@gmail.com goodpeopleindia.com: Jobs available
  • 15. ayman.sarhan@gmail.com WINZIP: Compressed “We compress everything”
  • 16. ayman.sarhan@gmail.com
  • 17. Escape boredom with MBC Action Memac Ogilvy & Mather, Dubai, UAE ayman.sarhan@gmail.com
  • 18. Tide: Long lasting whites To demostrate the long-lasting whiteness of the Tide detergent, an outdoor poster created in a really busy road, with constant heavy traffic. The poster was covered in cotton with self cleaning effect which over the course of a ayman.sarhan@gmail.com more and more polluted, few weeks became finally revealing a clothes life of a brillant white clothes
  • 19. Guerilla Stunt TV Show Mad men made by the portuguese agency Torke for the 2nd Season of the Tv Show Mad men, which illustrates the advertising world of Madison Avenues agencies in New ayman.sarhan@gmail.com York city 50's and 60's, broadcasted by FOX Next. In this street, stunt performers in epoch dresses walked around Lisbon in old cars and distributed the quot;Mad Men Newsquot; newspaper.
  • 20. Havaianas: Tree They made a tree bloom using multi- colored Havaianas sandals on ayman.sarhan@gmail.com the first day of spring in South Africa.
  • 21. Quit cutting ayman.sarhan@gmail.com
  • 22. ayman.sarhan@gmail.com
  • 23. ayman.sarhan@gmail.com
  • 24. Avoid crushed carts, with a rear view camera TBWARAAD Middle East, Dubai, ayman.sarhan@gmail.com
  • 25. ayman.sarhan@gmail.com
  • 26. ayman.sarhan@gmail.com
  • 27. ayman.sarhan@gmail.com
  • 28. ayman.sarhan@gmail.com Fiat: Kiddy ride “Insert a coin and start driving.”
  • 29. ayman.sarhan@gmail.com Paraquad SA: Wheelchairs Don‟t drink and drive this festive season.
  • 30. ayman.sarhan@gmail.com
  • 31. ayman.sarhan@gmail.com Marsh Tackle: Fish An ambient idea in car parks that draws attention to the chain of local fishing tackle shops.
  • 32. ayman.sarhan@gmail.com
  • 33. „Bare Essentials‟ campaign Memac Ogilvy, Dubai, UAE ayman.sarhan@gmail.com
  • 34. Push Push Push if you‟re pregnant! The Classic Partnership Advertising, Dubai ayman.sarhan@gmail.com
  • 35. TBWARAAD Middle East, Dubai, UAE ayman.sarhan@gmail.com
  • 36. ayman.sarhan@gmail.com Mate1: Coasters , Find your mate tonight or on mate1.com
  • 37. ayman.sarhan@gmail.com
  • 38. ayman.sarhan@gmail.com
  • 39. ayman.sarhan@gmail.com Lowe Brussels: The smallest wish card in the world “It‟s crisis time for everyone”
  • 40. ayman.sarhan@gmail.com
  • 41. ayman.sarhan@gmail.com
  • 42. Olympic Games Shopping B ayman.sarhan@gmail.com
  • 43. ayman.sarhan@gmail.com
  • 44. Panadol Shopping B ayman.sarhan@gmail.com
  • 45. ayman.sarhan@gmail.com
  • 46. ayman.sarhan@gmail.com
  • 47. Red Cross Shopping B ayman.sarhan@gmail.com
  • 48. ayman.sarhan@gmail.com
  • 49. Fitness Company Shopping ayman.sarhan@gmail.com
  • 50. ayman.sarhan@gmail.com
  • 51. Headhunting Agency Shopping B ayman.sarhan@gmail.com
  • 52. ayman.sarhan@gmail.com
  • 53. ayman.sarhan@gmail.com
  • 54. Magic-i Floating Shopping B ayman.sarhan@gmail.com
  • 55. ayman.sarhan@gmail.com
  • 56. ayman.sarhan@gmail.com
  • 57. „Pull yourself together‟ with Canderel Impact BBDO, Beirut, ayman.sarhan@gmail.com
  • 58. Condomi Erotic Shopping: Bag
  • 59. Your teeth will light up a cinema! JWT Casablanca, Morocco ayman.sarhan@gmail.com
  • 60. Sushi Roll: Sushi train , JWT, Sydney, Australia ayman.sarhan@gmail.com
  • 61. Sportsnet, Istanbul, Turkey ayman.sarhan@gmail.com
  • 62. Tsunami Sushi Bars: XXL Sushi Roll ayman.sarhan@gmail.com
  • 63. Impact BBDO Riyadh, Saudi Arabia ayman.sarhan@gmail.com
  • 64. Eggo man's underwear: Exhibitionist ayman.sarhan@gmail.com
  • 65. Dressing for Pleasure: Ketchup Bottoms ayman.sarhan@gmail.com There are two worlds of bottom snacking, the world of BDSM and the world of ketchup bottles. The company, Dressing for Pleasure, a specialist in fetishwear and all things S&M releated, married these two worlds by putting stickers of enticing rear ends on the bottoms of ketchup bottles. Thus inviting bar patrons to explore a completely different appetite while addressing their hunger
  • 66. ayman.sarhan@gmail.com
  • 67. ayman.sarhan@gmail.com International Labour Organization: Shovel This is the toy of many Colombian children.
  • 68. ayman.sarhan@gmail.com
  • 69. The TV series Weeds on TV6 : The Weeds Bouquet Delivery ayman.sarhan@gmail.com
  • 70. ayman.sarhan@gmail.com
  • 71. ayman.sarhan@gmail.com Help him come out of depression. Advertising Agency: R K Swamy BBDO, Mumbai, India Art Director / Illustrator: Vikrant Wadkar Copywriter: Simran Wadhva
  • 72. ayman.sarhan@gmail.com Jelitta Self Promo: Big Bang Wrapper Band: Need a reason to celebrate the season? Box Top: We've more reasons than ever to celebrate.Card Front: More reasons than ever to celebrate the season with a big bang,Card Inside: Two Dozen Years. Four Dozen Crores. Eight Dozen People. Wish you a Happy New Year.
  • 73. The Economist: Pizza boxes, Wheat To reach college students in the Greater Philadelphia area over 20 ayman.sarhan@gmail.com pizzeria, in close proximity to large college campuses, were supplied with Economist-branded pizza boxes. Each one reinforces the quot;Get a world viewquot; platform with a pie chart that applies to pizza consumption.
  • 74. IUCN: Using More Than You Need? The restrooms at the convention center for the IUCN Congress in Barcelona ayman.sarhan@gmail.com featured paper towels and toilet paper announcing a panel discussion on over- consumption.
  • 75. ayman.sarhan@gmail.com Maeva: Get away from it all , from January 15th to February 15th. 30% off more than 50 sun filled destinations from our 2009 winter catalogue.
  • 76. ayman.sarhan@gmail.com
  • 77. Garmastan: Torn Nipple It's a print ad for maternity magazine. The double splead portrays a breastfeeding woman and her baby. Two pages are glued together. One you tear them off of each other, the baby's mouth tears off the nipple, thus demostrating how painful breastfeeding can be, unless you can use Garmastan lotion ayman.sarhan@gmail.com
  • 78. ayman.sarhan@gmail.com Test now! Crème Vôle. Animates and refreshes dry and stressed skin. Still thousands of animals are killed by experiments by the cosmetics industry. Donate now... If you pull out the product sample, a photo of a crying chimpanzee with his face wreathing in pain will appear. By pulling off the sample it seems that you just caused a gash by your own hand.
  • 79. Why it's good to be a man quot;Goldstarquot;. an Israeli brand they're famous for their chauvinistic advertising, under the tagline quot;let loose, manquot;. Agency - McCann Erickson Tel Aviv Some crafty 'toiletvertising' for a beer brand [the name of which we frankly can't make head or tail of]. But it's beer, which means it must be yum...'cause all beer is yum.
  • 80. Seven Eleven: Night discount ayman.sarhan@gmail.com