Pedro Ferreira

    • Porto, Portugal
  • Work Professor/Researcher at IPAM - The Marketing School and Lusiada University
  • Industry Education
  • Website .
  • About Pedro is a professor/researcher with a special interest in sensory branding and experiential marketing. He is also a speaker at conferences and workshops. Recently he conducted the major study in Portugal on scent marketing and he is a regular commentator of sensory and experiential marketig issues in mass media.
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experiential haltic marketing olfactivo olfactory marketing portugal scent senses sensorial sensory sensory marketing sentidos sound survey tactile touch vision

experiential haltic marketing olfactivo olfactory marketing portugal scent senses sensorial sensory sensory marketing sentidos sound survey tactile touch vision …less

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