NÄMÄ SIVUT LIIMATAAN YHTEEN                                                                                   New Found   ...
“Mega  NFC, introducing                                                                                                  o...
“Mega  NFC, introducing                                                                                                  o...
NFC, introducing                           • nformation and services                                               i      ...
NFC, introducing                           • nformation and services                                               i      ...
NÄMÄ SIVUT LIIMATAAN YHTEEN                                                                                   New Found   ...
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NFC Guidebook, 2011

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Guidebook tyo NFC applications by UPM RFID

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NFC Guidebook, 2011

  1. 1. NÄMÄ SIVUT LIIMATAAN YHTEEN New Found Connectivity NFC TAG tähän 04/2011 ENG X204 www.upmrfid.com
  2. 2. “Mega NFC, introducing opportunity” “NFC will catch on like wildfire”a new and intuitive Google, CEO, Eric Schmidt * Vectorform, Alison Weber* way to use your • nformation and services I • ew functionalities N smartphone • Social networks NFC - the smart solution NFC – for an enhanced NFC – it’s a whole NFC – music to the ears, NFC – something for accessing: • ntertainment and media E for smart brands retail experience new game a feast for the eyes to build on NFC – a revolution in the making NFC There are two stages to every consumer decision, NFC gives brand owners and retailers an opportunity NFC brings games developers the possibility to New smartphones, applications stores For children who like creating things with their Brand owners point of purchase and point of use. NFC adds to work together, creating effective targeted sales enter a completely new world of opportunity. and increased network bandwidth mean a hands NFC can help and educate. A model Retailers NFC instantly connects consumers with brand owners, retailers and service providers, value to both of them. promotions. NFC smart posters near entrances can Games can be linked to the on-going sale mature platform for NFC applications and aeroplane with an NFC tag can provide more For brand owners, retailers and service providers, NFC is a revolution – coming to somewhere bringing physical media to a completely new level of consumer excitement. Packaging is often considered the ‘silent salesman’ make tailored purchase suggestions to customers, while posters at the end of supermarket aisles can of game specific merchandise with NFC embedded tags. These products will be an improved overall user experience. There are now well over 100,000 applications information about the actual aircraft - technical specifications, schematics, aerodynamics and Small businesses near you, very soon in mobile, media and social communication. Revolutions need visionary leaders and UPM RFID is the world leader in Near Field Communication. More information Embedded NFC tags in posters, signs, menus, labels and business cards, immediately on the shelf. Thanks to NFC, packaging and provide real-time information on current special offers. necessary to complete tasks or proceed to the available for Apple, Android, Blackberry the principles of flight. The tag might even take Telecom operators launch mobile phone applications or connect the user to social media websites. labels can project a product’s presence far next level. Via dedicated social networking and Nokia smartphones combined. It’s the child to a flight simulator game. Gamers For more information on how UPM RFID NFC technology can add beyond the shelf. The ‘silent salesman’ now has media gamers can trade with each other for a continuously growing market and a value to your brand or business simply scan the NFC tag on this card. NFC means UPM RFID, the world leader in Near Field Communication. a voice, allowing brand owners and customers items they require, such as clothing or cards tremendous opportunity for application NFC tags in plastic building blocks like Transport companies Alternatively, if you don’t currently have an NFC equipped device, to communicate directly with each other, share they don’t have. developers to utilize NFC. Lego can link to a site full of ideas and plans visit www.upmrfid.com. Museums experiences, take advantage of special promotions “The future is NFC” for things to build and may even allow NFC tags from UPM RFID or just socialize and network with other brand users. Coupons.com, CTO, Steve Horowitz * children to create their own designs. Venue owners The NFC advantage One thing is certain, NFC enabled toys will Entertainment providers UPM RFID is driven by innovation and a desire to be at the forefront of new technology. Via location dependent social networking sites bring additional enjoyment and a whole new For many years NFC has been part of an RFID portfolio that provides solutions to the like Google’s HotPot, embedded NFC tags can world of play for tomorrow’s children. most demanding applications of our customers worldwide. provide more information about: • No set-up – just one touch • Improved customer service – gain and retain NFC is a short-range standards based wireless communications technology operating • Individual products high value customers in the 13.56 Mhz frequency band. Based on RFID technology, NFC uses inductive • Consumer endorsements • Secure transactions – short-range wireless connectivity magnetic field coupling to facilitate communication between phones and media content. • • User manuals Sustainability and recycling “NFC will transform • Increased revenues – value added service offerings • Information on time, any time, all the time NFC tags can carry significantly more data than bar codes, URLs or QR codes, are more secure and can be password protected, unlike their printed counterparts. • Brand values billboard advertising” ClearChannel International, CEO, William Eccleshare* For trend setters everywhere NFC technology is the next big thing....... * www.nearfieldcommunicationsworld.com
  3. 3. “Mega NFC, introducing opportunity” “NFC will catch on like wildfire”a new and intuitive Google, CEO, Eric Schmidt * Vectorform, Alison Weber* way to use your • nformation and services I • ew functionalities N smartphone • Social networks NFC - the smart solution NFC – for an enhanced NFC – it’s a whole NFC – music to the ears, NFC – something for accessing: • ntertainment and media E for smart brands retail experience new game a feast for the eyes to build on NFC – a revolution in the making NFC There are two stages to every consumer decision, NFC gives brand owners and retailers an opportunity NFC brings games developers the possibility to New smartphones, applications stores For children who like creating things with their Brand owners point of purchase and point of use. NFC adds to work together, creating effective targeted sales enter a completely new world of opportunity. and increased network bandwidth mean a hands NFC can help and educate. A model Retailers NFC instantly connects consumers with brand owners, retailers and service providers, value to both of them. promotions. NFC smart posters near entrances can Games can be linked to the on-going sale mature platform for NFC applications and aeroplane with an NFC tag can provide more For brand owners, retailers and service providers, NFC is a revolution – coming to somewhere bringing physical media to a completely new level of consumer excitement. Packaging is often considered the ‘silent salesman’ make tailored purchase suggestions to customers, while posters at the end of supermarket aisles can of game specific merchandise with NFC embedded tags. These products will be an improved overall user experience. There are now well over 100,000 applications information about the actual aircraft - technical specifications, schematics, aerodynamics and Small businesses near you, very soon in mobile, media and social communication. Revolutions need visionary leaders and UPM RFID is the world leader in Near Field Communication. More information Embedded NFC tags in posters, signs, menus, labels and business cards, immediately on the shelf. Thanks to NFC, packaging and provide real-time information on current special offers. necessary to complete tasks or proceed to the available for Apple, Android, Blackberry the principles of flight. The tag might even take Telecom operators launch mobile phone applications or connect the user to social media websites. labels can project a product’s presence far next level. Via dedicated social networking and Nokia smartphones combined. It’s the child to a flight simulator game. Gamers For more information on how UPM RFID NFC technology can add beyond the shelf. The ‘silent salesman’ now has media gamers can trade with each other for a continuously growing market and a value to your brand or business simply scan the NFC tag on this card. NFC means UPM RFID, the world leader in Near Field Communication. a voice, allowing brand owners and customers items they require, such as clothing or cards tremendous opportunity for application NFC tags in plastic building blocks like Transport companies Alternatively, if you don’t currently have an NFC equipped device, to communicate directly with each other, share they don’t have. developers to utilize NFC. Lego can link to a site full of ideas and plans visit www.upmrfid.com. Museums experiences, take advantage of special promotions “The future is NFC” for things to build and may even allow NFC tags from UPM RFID or just socialize and network with other brand users. Coupons.com, CTO, Steve Horowitz * children to create their own designs. Venue owners The NFC advantage One thing is certain, NFC enabled toys will Entertainment providers UPM RFID is driven by innovation and a desire to be at the forefront of new technology. Via location dependent social networking sites bring additional enjoyment and a whole new For many years NFC has been part of an RFID portfolio that provides solutions to the like Google’s HotPot, embedded NFC tags can world of play for tomorrow’s children. most demanding applications of our customers worldwide. provide more information about: • No set-up – just one touch • Improved customer service – gain and retain NFC is a short-range standards based wireless communications technology operating • Individual products high value customers in the 13.56 Mhz frequency band. Based on RFID technology, NFC uses inductive • Consumer endorsements • Secure transactions – short-range wireless connectivity magnetic field coupling to facilitate communication between phones and media content. • • User manuals Sustainability and recycling “NFC will transform • Increased revenues – value added service offerings • Information on time, any time, all the time NFC tags can carry significantly more data than bar codes, URLs or QR codes, are more secure and can be password protected, unlike their printed counterparts. • Brand values billboard advertising” ClearChannel International, CEO, William Eccleshare* For trend setters everywhere NFC technology is the next big thing....... * www.nearfieldcommunicationsworld.com
  4. 4. NFC, introducing • nformation and services i “Mega • ew functionalities na new and intuitive • social networks opportunity” “NFC will catch on like wildfire” Google, CEO, Eric Schmidt * Vectorform, Alison Weber* way to use your • ntertainment and media e smartphone for accessing: NFC - the smart solution NFC – for an enhanced NFC – it’s a whole NFC – music to the ears, NFC – something for smart brands retail experience new game a feast for the eyes to build on NFC – a revolution in the making NFC There are two stages to every consumer decision, NFC gives brand owners and retailers an opportunity NFC brings games developers the possibility to New smartphones, applications stores For children who like creating things with their Brand owners point of purchase and point of use. NFC adds to work together, creating effective targeted sales enter a completely new world of opportunity. and increased network bandwidth mean a hands NFC can help and educate. A model Retailers NFC instantly connects consumers with brand owners, retailers and service providers, value to both of them. promotions. NFC smart posters near entrances can Games can be linked to the on-going sale mature platform for NFC applications and aeroplane with an NFC tag can provide more For brand owners, retailers and service providers, NFC is a revolution – coming to somewhere bringing physical media to a completely new level of consumer excitement. Packaging is often considered the ‘silent salesman’ make tailored purchase suggestions to customers, while posters at the end of supermarket aisles can of game specific merchandise with NFC embedded tags. These products will be an improved overall user experience. There are now well over 100,000 applications information about the actual aircraft - technical specifications, schematics, aerodynamics and Small businesses near you, very soon in mobile, media and social communication. Revolutions need visionary leaders and UPM RFID is the world leader in Near Field Communication. More information Embedded NFC tags in posters, signs, menus, labels and business cards, immediately on the shelf. Thanks to NFC, packaging and provide real-time information on current special offers. necessary to complete tasks or proceed to the available for Apple, Android, Blackberry the principles of flight. The tag might even take Telecom operators launch mobile phone applications or connect the user to social media websites. labels can project a product’s presence far next level. Via dedicated social networking and Nokia smartphones combined. It’s the child to a flight simulator game. Gamers For more information on how UPM RFID NFC technology can add beyond the shelf. The ‘silent salesman’ now has media gamers can trade with each other for a continuously growing market and a value to your brand or business simply scan the NFC tag on this card. NFC means UPM RFID, the world leader in Near Field Communication. a voice, allowing brand owners and customers items they require, such as clothing or cards tremendous opportunity for application NFC tags in plastic building blocks like Transport companies Alternatively, if you don’t currently have an NFC equipped device, to communicate directly with each other, share they don’t have. developers to utilize NFC. Lego can link to a site full of ideas and plans visit www.upmrfid.com. Museums experiences, take advantage of special promotions “The future is NFC” for things to build and may even allow NFC tags from UPM RFID or just socialize and network with other brand users. Coupons.com, CTO, Steve Horowitz * children to create their own designs. Venue owners The NFC advantage One thing is certain, NFC enabled toys will Entertainment providers UPM RFID is driven by innovation and a desire to be at the forefront of new technology. Via location dependent social networking sites bring additional enjoyment and a whole new For many years NFC has been part of an RFID portfolio that provides solutions to the like Google’s HotPot, embedded NFC tags can world of play for tomorrow’s children. most demanding applications of our customers worldwide. provide more information about: • No set-up – just one touch • Improved customer service – gain and retain NFC is a short-range standards based wireless communications technology operating • individual products high value customers in the 13.56 Mhz frequency band. Based on RFID technology, NFC uses inductive • consumer endorsements • Secure transactions – short-range wireless connectivity magnetic field coupling to facilitate communication between phones and media content. • • user manuals sustainability and recycling “NFC will transform • Increased revenues – value added service offerings • Information on time, any time, all the time NFC tags can carry significantly more data than bar codes, URLs or QR codes, are more secure and can be password protected, unlike their printed counterparts. • brand values billboard advertising” ClearChannel International, CEO, William Eccleshare* For trend setters everywhere NFC technology is the next big thing....... * www.nearfieldcommunicationsworld.com
  5. 5. NFC, introducing • nformation and services i “Mega • ew functionalities na new and intuitive • social networks opportunity” “NFC will catch on like wildfire” Google, CEO, Eric Schmidt * Vectorform, Alison Weber* way to use your • ntertainment and media e smartphone for accessing: NFC - the smart solution NFC – for an enhanced NFC – it’s a whole NFC – music to the ears, NFC – something for smart brands retail experience new game a feast for the eyes to build on NFC – a revolution in the making NFC There are two stages to every consumer decision, NFC gives brand owners and retailers an opportunity NFC brings games developers the possibility to New smartphones, applications stores For children who like creating things with their Brand owners point of purchase and point of use. NFC adds to work together, creating effective targeted sales enter a completely new world of opportunity. and increased network bandwidth mean a hands NFC can help and educate. A model Retailers NFC instantly connects consumers with brand owners, retailers and service providers, value to both of them. promotions. NFC smart posters near entrances can Games can be linked to the on-going sale mature platform for NFC applications and aeroplane with an NFC tag can provide more For brand owners, retailers and service providers, NFC is a revolution – coming to somewhere bringing physical media to a completely new level of consumer excitement. Packaging is often considered the ‘silent salesman’ make tailored purchase suggestions to customers, while posters at the end of supermarket aisles can of game specific merchandise with NFC embedded tags. These products will be an improved overall user experience. There are now well over 100,000 applications information about the actual aircraft - technical specifications, schematics, aerodynamics and Small businesses near you, very soon in mobile, media and social communication. Revolutions need visionary leaders and UPM RFID is the world leader in Near Field Communication. More information Embedded NFC tags in posters, signs, menus, labels and business cards, immediately on the shelf. Thanks to NFC, packaging and provide real-time information on current special offers. necessary to complete tasks or proceed to the available for Apple, Android, Blackberry the principles of flight. The tag might even take Telecom operators launch mobile phone applications or connect the user to social media websites. labels can project a product’s presence far next level. Via dedicated social networking and Nokia smartphones combined. It’s the child to a flight simulator game. Gamers For more information on how UPM RFID NFC technology can add beyond the shelf. The ‘silent salesman’ now has media gamers can trade with each other for a continuously growing market and a value to your brand or business simply scan the NFC tag on this card. NFC means UPM RFID, the world leader in Near Field Communication. a voice, allowing brand owners and customers items they require, such as clothing or cards tremendous opportunity for application NFC tags in plastic building blocks like Transport companies Alternatively, if you don’t currently have an NFC equipped device, to communicate directly with each other, share they don’t have. developers to utilize NFC. Lego can link to a site full of ideas and plans visit www.upmrfid.com. Museums experiences, take advantage of special promotions “The future is NFC” for things to build and may even allow NFC tags from UPM RFID or just socialize and network with other brand users. Coupons.com, CTO, Steve Horowitz * children to create their own designs. Venue owners The NFC advantage One thing is certain, NFC enabled toys will Entertainment providers UPM RFID is driven by innovation and a desire to be at the forefront of new technology. Via location dependent social networking sites bring additional enjoyment and a whole new For many years NFC has been part of an RFID portfolio that provides solutions to the like Google’s HotPot, embedded NFC tags can world of play for tomorrow’s children. most demanding applications of our customers worldwide. provide more information about: • No set-up – just one touch • Improved customer service – gain and retain NFC is a short-range standards based wireless communications technology operating • individual products high value customers in the 13.56 Mhz frequency band. Based on RFID technology, NFC uses inductive • consumer endorsements • Secure transactions – short-range wireless connectivity magnetic field coupling to facilitate communication between phones and media content. • • user manuals sustainability and recycling “NFC will transform • Increased revenues – value added service offerings • Information on time, any time, all the time NFC tags can carry significantly more data than bar codes, URLs or QR codes, are more secure and can be password protected, unlike their printed counterparts. • brand values billboard advertising” ClearChannel International, CEO, William Eccleshare* For trend setters everywhere NFC technology is the next big thing....... * www.nearfieldcommunicationsworld.com
  6. 6. NÄMÄ SIVUT LIIMATAAN YHTEEN New Found Connectivity NFC TAG tähän 04/2011 ENG X204 www.upmrfid.com
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